dc.contributor.author |
Ringo, Denis S. |
|
dc.contributor.author |
Tegambwage, Amani |
|
dc.contributor.author |
Kazungu, Isaac |
|
dc.date.accessioned |
2023-08-16T09:00:58Z |
|
dc.date.available |
2023-08-16T09:00:58Z |
|
dc.date.issued |
2022 |
|
dc.identifier.citation |
Ringo, D.S., Tegambwage, A., & Kazungu, I. (2022) The effect of entrepreneurial orientation on export performance: Evidence from manufacturing SMEs in Tanzania. Cogent Business & Management, 9 (1), 1-21. |
en_US |
dc.identifier.other |
DOI: 10.1080/23311975.2022.2157769 |
|
dc.identifier.uri |
http://repository.mocu.ac.tz/xmlui/handle/123456789/465 |
|
dc.description.abstract |
This paper examines the effect of innovativeness and proactiveness on export performance and the moderating effect of risk-taking on the relationship between innovativeness, proactiveness, and export performance. A quantitative research approach and a cross-sectional survey design were employed. In addition, stratified random sampling was employed to obtain data from 250 managers of manufacturing-exporting SMEs. Hypotheses were examined using the PROCESS macro test. The findings affirm that innovativeness is a significant predictor of export performance (β = 0.3854 and p < 0.001). However, negative effect of proactiveness on export performance was revealed (β = −0.1748 and p < 0.001). Risktaking was found to be a significant moderator of the relationships between innovativeness and export performance (β = 0.2234 and p = 0.0009) as well as proactiveness and export performance (β = 0.1041 and p = 0.0271).The findings of this study broaden the applicability of RBV theory to an exporting context by examining the process through which entrepreneurial-orientation (EO) as an intangible resource leads to successful export performance. This study also contributes to the debate on the EO-export performance relationship by establishing the interplay effect between EO dimensions in enhancing export performance. The study con tributes that risk-taking significantly moderates the relationship between innovativeness, proactiveness and export performance. Furthermore, the study
recommends that the owners-managers of exporting SMEs develop and implement
more innovative strategies, respond quickly to seize available export market opportunities, cultivate a positive attitude toward risks, and increase their capacity
to take risks in order to improve their export performance. |
en_US |
dc.language.iso |
en |
en_US |
dc.publisher |
Taylor and Francis |
en_US |
dc.subject |
Export performance |
en_US |
dc.subject |
Innovativeness |
en_US |
dc.subject |
Proactiveness |
en_US |
dc.subject |
Risk-taking |
en_US |
dc.subject |
SMEs |
en_US |
dc.subject |
Tanzania |
en_US |
dc.title |
The effect of entrepreneurial orientation on export performance: Evidence from manufacturing SMEs in Tanzania |
en_US |
dc.type |
Article |
en_US |