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Individual Investors’ Awareness and Participation in the Dar es Salaam Stock Exchange, Tanzania

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dc.contributor.author Mwakabumbe, Christina
dc.contributor.author Temu, Sylvia
dc.contributor.author Kazungu, Isaac
dc.date.accessioned 2023-06-09T08:37:02Z
dc.date.available 2023-06-09T08:37:02Z
dc.date.issued 2022
dc.identifier.citation Mwakabumbe, C., Temu, S., & Kazungu, I. (2022). Individual Investors’ Awareness and Participation in the Dar es Salaam Stock Exchange, Tanzania. The Pan-African Journal of Business Management, 6(1). en_US
dc.identifier.uri http://repository.mocu.ac.tz/xmlui/handle/123456789/363
dc.description.abstract Participation of individual investors in Dar es Salaam stock markets stands at 1%, which is very low compared to Kenya, which is currently at 4%. Thus, the study evaluated the level of awareness of individuals that explained their low participation in the Dar es Salaam stock exchange. Primary data were collected from 200 participants and 200 non-participants and analysed using descriptive statistics and binary logistic regression. Findings revealed that non-participant individuals had a low level of awareness regarding DSE and its activities compared to individual participants. Regarding voting and decision-making by shareholders, only 13% of participants were aware of this right. Financial awareness was also found out to be low among individuals. Binary logistic results indicated that awareness of DSE, awareness creation seminars and access to media were likely to influence individuals' participation decisions. Thus, the study concluded that the level of awareness among individuals was deficient and affected their participation in the stock market. Therefore, the intensification of public awareness through seminars by DSE is essential. Also, DSE should increase the use of mobile trading platform and internet technologies to disseminate awareness information on investment opportunities for participation decision. en_US
dc.language.iso en en_US
dc.publisher The Pan-African Journal of Business Management en_US
dc.relation.ispartofseries 6;1
dc.subject Individual en_US
dc.subject Investors en_US
dc.subject Awareness en_US
dc.subject Stock exchange en_US
dc.subject Dar es Salaam en_US
dc.subject Individual invstorors awareness en_US
dc.title Individual Investors’ Awareness and Participation in the Dar es Salaam Stock Exchange, Tanzania en_US
dc.type Article en_US


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